Today Doberman Media became the first Russian-language LGBT resource with a multilingual AI-based website

Today Doberman Media became the first Russian-language LGBT resource to use artificial intelligence for translating materials.

Until August 5, 2026, Doberman Media used standard neural machine translation. Despite its high speed, this approach faced systemic limitations. The main limitation was that machine translation produced literal, dry constructions typical of classical translators. Complex authorial turns of phrase, the specifics of the materials, and stylistic nuances were lost under the influence of rigid algorithms.

For an independent media outlet like Doberman Media, which works daily with analytics, opinion columns, and in-depth content, this quality no longer met internal standards.

Switch to ChatGPT: a new level of localization from August 5, 2026

S August 5, 2026 Doberman Media's translation infrastructure is fully moving to integration with ChatGPT. The use of OpenAI language models makes it possible to significantly improve the quality of foreign-language versions. Now the neural network takes into account the article’s overall topic, narrative style, and terminology, making the text lively and natural for native speakers.

Instead of a word-for-word translation, the system structures sentences the way professional human translators do. All headings, emphasis, and multimedia blocks are properly integrated into the English and German outputs.

What will change for readers

Starting August 5, 2026 all new materials in English and German will be published at a high quality thanks to translation powered by ChatGPT. Articles translated until August 5 (using neural machine translation) will remain unchanged and will be preserved in the site archive.

We continue to develop digital infrastructure Doberman Media, breaking down language barriers and making quality journalism accessible worldwide.